MARKETING-CLOUD-EMAIL-SPECIALIST EXAM DETAILS | VALID MARKETING-CLOUD-EMAIL-SPECIALIST TEST LABS

Marketing-Cloud-Email-Specialist Exam Details | Valid Marketing-Cloud-Email-Specialist Test Labs

Marketing-Cloud-Email-Specialist Exam Details | Valid Marketing-Cloud-Email-Specialist Test Labs

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To be eligible for the Salesforce Marketing-Cloud-Email-Specialist Certification Exam, candidates must have at least six months of hands-on experience using the Salesforce Marketing Cloud Email application. In addition, candidates must have a solid understanding of email marketing concepts and principles, as well as a good understanding of HTML and CSS.

To become a Salesforce Certified Marketing Cloud Email Specialist, candidates must pass the certification exam. Marketing-Cloud-Email-Specialist Exam covers a range of topics related to email marketing, including email design, subscriber management, data management, and automation. Salesforce Certified Marketing Cloud Email Specialist certification is ideal for digital marketing professionals who want to demonstrate their expertise in using the Marketing Cloud Email platform for creating and executing email campaigns.

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Salesforce Certified Marketing Cloud Email Specialist Sample Questions (Q161-Q166):

NEW QUESTION # 161
NTO just hired a new associate whose ...email is going to start creating and deploying the companies' monthly campaigns and NTO need to ensure that no mistakes are made. Which two elements of the sent can be reviewed with approvals? Choose two answers

  • A. hyperlinks
  • B. from name
  • C. subject line
  • D. send count

Answer: B,C


NEW QUESTION # 162
A marketer needs to share report results with a manager.
Which three options could be used to deliver the report to the manager using Reports in Marketing Cloud?
(Choose three.)

  • A. Email the report.
  • B. Save the report as a Snapshot.
  • C. Save the report to an SFTP folder.
  • D. Notify the manager with a pop-up.
  • E. Text a link to the report.

Answer: A,B,C


NEW QUESTION # 163
Northern Trail Outfitters uses an automation to process and report sales agents' weekly data extensions. All sales agents' data is needed for the automation's created report to be correct. Some agents have not been creating their data extensions in time.
Which step prevents the automation from completing the automation instance and delivering an inaccurate report?

  • A. Verification Activity
  • B. Data Extract Activity
  • C. Wait Activity

Answer: A

Explanation:
Verification Activity in Salesforce Marketing Cloud ensures that specific criteria are met before an automation continues. In the context of Northern Trail Outfitters, using a Verification Activity can check if all necessary data extensions are present and correctly populated before proceeding with the automation. This step is crucial to prevent the automation from completing with missing data, which would result in inaccurate reports.
References:
* Salesforce Marketing Cloud Documentation: Verification Activity


NEW QUESTION # 164
After sending an initial 'welcome' email, Northern Trail Outfitters needs to configure Journey Builder to continue a customer acquisition journey after a purchase is made on its website.
Which type of activity should be used?

  • A. Behavioral Trigger
  • B. Engagement Split
  • C. Wait Until Event

Answer: A

Explanation:
Explanation
Behavioral Trigger is the correct answer. A behavioral trigger is a type of entry source that allows you to inject contacts into a journey based on their behavior or interaction with your brand. For example, you can use a behavioral trigger to start a journey when a contact makes a purchase on your website, clicks a link in an email, or fills out a form on a landing page. You can learn more about this in the Journey Builder Basics module on Trailhead.


NEW QUESTION # 165
The Northern Trail Outfitters' email team is creating a reusable content block for its Deals to Run With campaign. They will cross-promote this campaign in other emails in a single-column content are
a. This content will have one image, with text below it.
How could the email team create one content area and reuse it across other emails using Content Builder without writing any custom HTML?

  • A. Create a Free Form content block.
  • B. Create an HTML content block.
  • C. Create a Text content block.
  • D. Create an Image content block.

Answer: A


NEW QUESTION # 166
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